Play Maysie Shark Tank Update: Latest Insights & Success

Jessica L. Parker
7 Min Read

Have you ever tried to juggle your child’s toys while you’re on the go? Well, imagine if you could carry a tiny house with all its furniture tucked inside like a lunchbox! That’s exactly what Kayla Lupean dreamed up with Play Maysie. Let’s say you’re a parent like Kayla — a single mom — looking for compact, portable toys that keep the kiddos entertained whether you’re at home or dashing out the door. Play Maysie is the brand crafting these magnetized dollhouses that solve the endless toy chaos problem.

Kayla’s adventure started with a simple goal: create an inclusive, portable playset that kids could easily carry. She wanted something trusty and fun that would spark imaginative play without clutter. And speak of clutter, these dollhouses click shut, thanks to their nifty magnetic design, keeping all the tiny furniture firmly in place! But Kayla didn’t just stop at creating this genius toy — her sight was set on making this brand a household name. And boy, did she go places!

Shark Tank Experience

Boom, in came the *Shark Tank* opportunity! Picture this: the *Shark Tank* stage, bright lights, and five discerning sharks ready to pounce. Kayla bravely walked in, full of hope and sporting that unyielding mom determination. Her pitch? Kayla asked for $150,000 in exchange for 10% equity of her fledgling company.

The sharks were intrigued, but it was Barbara Corcoran, the queen of real estate magic on the show, who saw something special. Her eyes twinkled at the potential of Play Maysie, and she decided to jump onboard this playful train. She struck a deal with Kayla, and just like that, Play Maysie had its first big-time investor!

Growth and Achievements

Guess what happened after that incredible nod from Barbara? The magic didn’t stop! Play Maysie cranked up its game, with sales shooting through the roof — a whopping 140% increase in 2023 alone. People just couldn’t get enough of these clever little dollhouses, and the product line grew faster than a toddler in a toy store.

The brand’s secret sauce? A dash of quality, a sprinkle of creativity, and a big splash of inclusivity. It’s that winning blend that got families to not only buy again but become loyal fans. We’re talking about a 51% repeat customer rate! Who doesn’t love a good comeback story, right?

Retail Success and Collaborations

So where can you score one of these fun-filled dollhouses? Well, if you ever stroll through the aisles of Barnes & Noble or visit the Museum of Modern Art’s legendary gift shop in NYC, you might spot them there! Play Maysie made its way into the mainstream. Talk about dollhouses going highbrow, right?

But wait, there’s more! The company crafted something extra special for the White House Historical Association. Imagine a custom-designed Play Maysie case featuring rooms like the Oval Office and the State Dining Room. It was right there, being sold across from the real deal at the People’s House Experience. Isn’t that the niftiest collaboration you’ve heard of?

Challenges and Transition for Kayla Lupean

Here’s the thing, though — the entrepreneurial path wasn’t all sunshine and rainbows for Kayla Lupean. Even with booming sales, Kayla met her fair share of challenges. Juggling the growth of a company and the demands of single motherhood can be exhausting. Revenue soared to $370,000 over a year and a half, but profits were meager, averaging only 10% of that total.

Kayla, being the superhero that she is, decided to take a step back and explore a new passion: teaching. That’s right, Kayla made the brave choice to transition from full-time entrepreneurship to teaching, while still being part of Play Maysie’s journey. It’s a heartfelt reminder that sometimes changing lanes could be a smart move rather than revving up the stress levels.

Impact and Recognition

Let’s switch gears to something truly heartwarming. Play Maysie has been playing a significant role in giving back to the community, sending dollhouses as gifts to foster children. The kind of thing that really hits you right in the feels, doesn’t it? On top of brightening kids’ days, Play Maysie picked up some serious accolades. It bagged the “Best Preschool Toy of 2022” by Parents.com!

The brand’s commitment to making high-quality, inclusive toys wasn’t just something that fans took notice of. Awards and recognition flew in like confetti, further boosting the brand’s reputation. Who knew a tiny dollhouse could have such a big impact?

Summary of Current Status (2025)

Fast forward to 2025, and let’s check in on how Play Maysie is doing. It’s pretty impressive, I must say. The company is valued around the $1 million mark, with annual revenue not far behind at about $400,000. Even after Kayla’s transition, Play Maysie continues to shine as a remarkable player in the toy market.

The heart of Play Maysie beats on, fueled by the community’s love and a solid product line that keeps resonating with its fans. And if you’re all about keeping up with business trends, you might love exploring even more about smart business decisions on resources like the Start Business Wire. Who knows? You might pick up a trick or two!

So there we have it! Play Maysie is not just a brand; it’s an adventure of creativity, smart choices, and resilience — all wrapped up in a delightful dollhouse. Whether you’re a parent, a toy enthusiast, or a budding entrepreneur, this story of tiny houses carrying big dreams might be just the inspiration you need.

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Jessica L. Parker is a seasoned business writer and entrepreneur based in Austin, Texas. With over a decade of experience in small business development, digital marketing, and startup strategy, Jessica brings a practical voice to business journalism. She's passionate about helping new founders find their footing and regularly shares real-world insights, growth tactics, and inspiring stories through StartBusinessWire. When she’s not writing, you’ll find her mentoring local entrepreneurs or exploring the Texas Hill Country.
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