Simply Good Jars Shark Tank Update: Growth & Expansion

Jessica L. Parker
7 Min Read

Hey there, ever wished you could munch on a delicious, healthy salad without stressing over where it came from or how it’s packaged? Meet Simply Good Jars — your new best friend when it comes to convenient and fresh meals on the go!

These aren’t your average salads; they’re stacked in sleek, recyclable jars, created by Philadelphia-based chef Jared Cannon. Jared’s mission? To fill the void of nutritious, quick meals that just weren’t a thing in his city.

He set out on this adventure back in 2017, driven by a passion for healthy eating and a vision for making it accessible and eco-friendly for everyone. And guess what? Simply Good Jars made quite the splash on *Shark Tank*!

Appearance on Shark Tank

Alright, let’s talk about that big *Shark Tank* moment! Jared and his fantastic jars strutted onto the stage, aiming to wrangle $500,000 for a 7% slice of the company. The tension was high, and the excitement was palpable. So what happened next? Well, Jared walked away with a deal that looked a bit different.

After some back-and-forth, he accepted $500,000 from legendary sharks Lori Greiner and Mark Cuban — but for a 10% equity stake instead. The sharks were intrigued, and the world was watching. This appearance was a game-changer, setting the stage for Simply Good Jars to capture the hearts and taste buds of salad lovers far and wide.

Growth after Shark Tank

Here’s the thing — when you’re on *Shark Tank*, you’ve got a global audience at your feet. And Simply Good Jars took full advantage of that moment in the spotlight! The sales figures skyrocketed, hopping a jaw-dropping 1,200% after their episode went live. The website traffic? Absolutely through the roof, with over half a million salad enthusiasts eager to see Simply Good Jars joining their local stores.

What’s even more impressive is how the company scaled up its annual sales from $300,000 in 2019 to $475,000 by the end of 2020, all before going full throttle after *Shark Tank*. Fast forward to 2022, and they were preparing to blanket the nation with their mouth-watering jars. It was explosion time, baby!

Expansion Strategies

So how did Simply Good Jars handle the crazy demands and navigate the hurdles tossed up by the pandemic? Clever distribution, that’s how! Before COVID-19 changed everything, you would spot these jars in bustling airports, hotels, and college hotspots. But the pandemic flipped the game board, and the team pivoted, pushing into online meal platforms and striking gold with Cloud Kitchens.

Then, they confirmed major retail relationships, landing spots in grocery chains and convenience stores. If you ever stop by a Wawa, DiBruno Brothers, or Saxbys, keep your eyes peeled for those stylish jars. They’re gaining popularity and spreading faster than ever!

Social and Environmental Impact

Now, you may be asking, “Are they doing any good?” You bet! Simply Good Jars doesn’t just serve up salads; they’re on a mission to help the environment and give back to the community. Every jar is crafted from recycled plastic, reinforcing their green credentials.

And here’s a fun bit — when you return one of those jars, Simply Good Jars pays it forward by donating a meal to charities like Philabundance and the Salvation Army. Talk about eating with a conscience! The company lives by its mantra, intertwining sustainability and sexy salads in every layer.

Financial Insights

Let’s dive briefly into the dollars and cents, where Simply Good Jars continue to impress. Those tantalizing salads? They cost around $2.50 to $3.50 to whip up and hit the shelves priced between $9 and $11. Wholesale, you’re looking at $5 to $6 a jar.

It’s a solid model that ensures everyone in the chain can profit while consumers muncher on deliciousness. And the lineup? Think Southwestern Cobb, Simply Greek, and Heavenly Pesto. There’s a jar for every palate! By 2023–2024, they projected an annual revenue surge to over $4 million. Simply put, they’re on a roll and raking in the salad-loving dough.

Shark Tank Deal Status

Here’s a plot twist! That juicy deal with Cuban and Greiner? It didn’t officially close, even after the on-screen handshake. But don’t worry, the aftermath was just as sweet. Jared Cannon kept the momentum rolling and continued to receive guidance from those savvy sharks. It’s like getting gold-star advice without setting up the official partnership. This is a classic example of how even when some deals don’t pan out, the right exposure can launch a business to new heights!

Key Milestones

We’re talking milestones because, hey, celebrations are in order! Post-Shark Tank, the company experienced magnificent growth, integrating their salads into the daily diets of busy Americans. Retail expansions flourished, and they landed in stores like Wawa and DiBruno Brothers, broadening their presence outside of Philadelphia.

Their social impact was noteworthy too, with measurable contributions to meal donations upturn. It’s a story punctuated by increasing revenues and geographical reach—all thanks to a well-served jar and relentless ambition!

Conclusion

To wrap it up, the journey of Simply Good Jars is absolutely remarkable! From an exciting *Shark Tank* debut to a flourishing business in full swing, their story radiates inspiration. They’re innovating, growing, and paving paths towards a greener, tastier world, leaving us hungry for more of their success.

The future sparkles with potential, whether it’s expanding recipes or broadening horizons to reach new territories. So, next time you’re searching for a snack or lunch that’s both healthy and socially responsible, just look for those iconic jars. To keep up with the latest buzz about exciting business ventures like Simply Good Jars, check out this link. Here’s to continually serving flavor, sustainability, and keen entrepreneurial spirit one jar at a time!

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Jessica L. Parker is a seasoned business writer and entrepreneur based in Austin, Texas. With over a decade of experience in small business development, digital marketing, and startup strategy, Jessica brings a practical voice to business journalism. She's passionate about helping new founders find their footing and regularly shares real-world insights, growth tactics, and inspiring stories through StartBusinessWire. When she’s not writing, you’ll find her mentoring local entrepreneurs or exploring the Texas Hill Country.
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